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Real Talk: Strategy vs Shiny Objects

Real Talk: Strategy vs Shiny Objects

by Tracey Sweetland | Oct 2, 2025 | Nexus Notebook

Shiny object syndrome keeps entrepreneurs distracted. Here’s my real talk on why it happens, what it’s cost me, and how strategy keeps me focused.

Why Your Business Needs Strategy AND Systems (And How to Get Started)

Why Your Business Needs Strategy AND Systems (And How to Get Started)

by Tracey Sweetland | Sep 29, 2025 | Business Development, Business Strategy

Discover why your business needs both strategy and systems to thrive. Learn how vision, mapping, and audits create clarity, focus, and growth.

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